Two major updates today show LinkedIn is raising its game in the social media platform stakes…. it has added the feature to post to groups from hootsuite.
This is a huge shift as it means more posts to groups are very likely and social media managers can harness this power to get organised… it does however mean spam can go out on auto pilot too so watch out for more people vigilant administrators.
Having just had a huge cull on my groups and changed my settings on what I receive and when I shall look forward to this making life a little easier for engagement and sharing on linkedin groups. You might like to think about this too as it could start a flood of emails in to your inbox or on your blackberry or iphone which may drive you potty.
I created this short video showing how you how to add it and if you don’t have hootsuite you can grab it here… This is a great way of automating some of your social media and helps you manage it even when you are busy or away. You can post to up to 5 social networks for free or upgrade for the princely sum of $5.99 per month to get unlimited.
The other major change is being able to post as your company… you can already post as your page on facebook so this is linkedin’s version… I like this feature a lot and can see lot’s of uses and possibilities for engaging as a brand.
Again a quick video here… have fun and don’t forget to share x
Related articles
- 5 Tips for Managing LinkedIn Groups (hubspot.com)
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